ALEXANDER SHLAFERMAN |
“They said, ‘Wow, we really wish we weren’t in uniform so we could go to this party,’ ” recalls Shlaferman with a sly smile.
Three days and three misdemeanors later (his court date is Sept. 13) — and the NYU dropout is still gloating.
And why not? After all, Shlaferman — who goes by his Facebook pseudonym, Alex Xander — is the teenage party boy of the moment.
After sundown, he’s bringing NYC’s nightlife scene to its knees with his wild and oft-illegal bashes. And by day, well, he’s running a successful toy company that he founded at the tender age of 15.
MANHATTAN BRIDGE |
“The event is a statement I wanted to make, and people finally listened,” Shlaferman says of his Manhattan Bridge rave.
Over the past two years, the Bensonhurst native has thrown epic, always-free parties (except one, for which he regrets charging) at locations across the city — from abandoned warehouses to the air hangar at Floyd Bennett Field. Bouncy castles, pools of beer and the rush of trespassing have all become staples of “Xandernation.”
The Xandernation logo — an illustration of a faceless Shlaferman, with only a pair of aviators and his trademark ’do — is supposed to be a sort of presidential portrait.
“President Xander. The hair is the signature,” Shlaferman admits, adding that all his mane requires is “just some careful blowdrying and, I don’t know, some wax from CVS.”
He promotes the bashes on Facebook, typically providing the location to approved fun-seekers once they are vetted (gang members are a no-no, says Shlaferman). Instructions are detailed: “Enter discreetly like a ninja. You are going somewhere secret,” read one party missive.
“I really want to inspire people to realize that they’re just human beings like everyone else,” he says. “They should do things like this. It’s cool that I do it. But do it, too. Give back.”
Shlaferman is incredibly cocky and earnest — a combination that can only be chalked up to adolescence. (He’s also clearly basking in the recent press — a huge stack of New York Posts detailing this weekend’s Manhattan Bridge escapade sits in his office.)
“I have a really good connection with people,” he continues. “I know what people want, when it comes to products or parties.”
Behind the teen hangs a huge “Vincent van NO” poster of hipster-meme “Grumpy Cat” given van Gogh’s “Starry Night” treatment. Surrounding him are Vante Toys products, including a Babounca Ball and a Super Looper, a boomerang airplane that was a Bed Bath & Beyond top seller last year, according to Shlaferman. Donald Trump liked his gifted Super Looper so much, the teen says, that the tycoon played with it for three hours straight.
While Shlaferman boasts all the trappings of a mini-mogul — including a gray Maserati GranTourismo with black rims that he bought for cash early this year (“It was kind of a Christmas present to myself”) — he firmly maintains his distaste for the flashier things in life.
“I hate associating myself with money. Honestly, believe it or not. I hate money . . . we live in a world where, ‘Oh, he has money, let me do something bad to him.’ To me, it’s not important.”
Which is why he throws parties.
“It’s part of why I enjoy helping people, because it alleviates my stress of having money,” says Shlaferman, who adds that he plans to sell the Maserati.
When he was 15, he teamed up with a family friend 10 years older to travel around America for the summer, hawking toys, kitchen gadgets and “anything we could get our hands on” at state fairs.
BENSONHURST BLOWOUT |
Shlaferman saved up $30,000 and launched Vante Toys in 2009. The company, which has 10 full-time employees, reels in $600,000 in annual revenue, according to Dun & Bradstreet, which provides global business reports. He also says he owns a 15,000-square-foot factory in China staffed by nearly 100 workers.
Once the teen started making money, he wanted to give back. To Shlaferman, that meant spending anywhere from $1,500 to $25,000 throwing parties for his pals.
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